Time and time again, I hear from new VAs who are wondering where and how to get clients. It's easy to think that you can set up a website and all of your clients will just some to you. Unfortunately, it doesn't quite work that way, not at first, at least.
Networking will be the single most valuable marketing skill that you can possess, both with VA peers and prospective clients.
Talk to other Virtual Assistants. Inquire as to whether they need assistance with overflow. Send your resume to them. But please realize that networking doesn't end there. It's not about contacting people once whom you hope to find work with. It is about building relationships and trust. The benefits of networking are not always immediate.
Networking with prospective clients is much the same. Know who your target group is- small business owners, real estate agents, coaches, etc. Start to make contacts and keep in touch periodically. Get to know them and give them a reason to trust you with their business. Allow time for them to realize that you are a professional and an expert in your skill set.
Also don't discount the importance of networking with existing and former clients. Ask them for referrals. Nothing speaks more clearly about a professional than an endorsement from an already satisfied customer. If you do get a referral from a client, please remember to thank the source.
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